Cookie Policy

Last Updated: December 28, 2025

This Cookie Policy explains how AutoFloLabs ("we," "our," or "us") uses cookies, pixels, beacons, and similar tracking technologies.

Strict Consent Warning: Unlike implied consent models, we utilize a strict opt-in standard for non-essential cookies. By managing your preferences via our Cookie Banner or settings tools, you strictly consent to the practices described herein.

1. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the website to recognize your device, ensuring functionality and security.

1.1 Session Cookies

Temporary files deleted strictly upon closing your browser.

1.2 Persistent Cookies

Files that remain on your device for a set period to remember preferences.

1.3 First-Party vs. Third-Party

We set first-party cookies. Third-party cookies are set by external processors (e.g., Google, LinkedIn) and are subject to their own separate privacy policies.

2. How We Use Cookies (The "Necessity" Doctrine)

We categorize cookie usage into strict legal definitions:

2.1 Strictly Necessary (Essential) Cookies

Purpose: These are technically required for the website to function. They handle security, load balancing, and network management.

Legal Basis: We process these based on legitimate interest. You cannot opt-out of these cookies without breaking the website's functionality.

2.2 Analytics & Performance Cookies

Purpose: Aggregated data collection to understand traffic flow, heatmaps, and user journeys (e.g., Google Analytics 4).

Anonymization: We employ IP masking where possible to limit personal data exposure.

2.3 Functional Cookies

Purpose: These allow the website to remember choices you make (such as language or region) to provide enhanced features.

2.4 Marketing & Retargeting Cookies

Purpose: Tracking pixels used to build a profile of your interests to show relevant ads on other sites (e.g., LinkedIn Insight Tag).

3. Specific Cookies & Dynamic Disclaimer

Disclaimer: The list below is indicative. Third-party vendors (Google, LinkedIn, Vercel) may change cookie names or durations without prior notice. AutoFloLabs is not liable for undocumented changes made by third-party vendors.

3.1 Proprietary Cookies

  • AutoFloLabs_session: Session management (Duration: Session)
  • AutoFloLabs_consent: Stores your legal consent status (Duration: 1 year)

3.2 Third-Party Integrations

  • Google Analytics: _ga, _gid (Traffic analysis)
  • LinkedIn: li_gc, UserMatchHistory (B2B conversion tracking)
  • Infrastructure: Cookies related to Vercel/AWS for edge caching and speed

5. Other Tracking Technologies

5.1 Web Beacons (Pixels)

We use clear GIFs (pixels) to track the efficacy of email campaigns and ad conversions.

5.2 Local Storage

We utilize browser Local Storage for maintaining application state, which persists even if cookies are cleared.

5.3 No Fingerprinting

We strictly prohibit the use of device fingerprinting for the purpose of identifying users without consent.

6. Data Protection & Security

6.1 Encryption

All first-party cookie data is encrypted in transit (HTTPS).

6.2 SameSite Attributes

We utilize SameSite=Lax or Strict enforcement to prevent Cross-Site Request Forgery (CSRF) attacks.

6.3 No Sale of Data

We do not sell raw cookie data to data brokers. Data shared with platforms like Google/LinkedIn is strictly for our own analytics and advertising purposes.

7. International Data Transfers

By accepting cookies, you acknowledge that data may be transferred to servers located in the United States.

Google/LinkedIn: Operate under standard contractual clauses (SCCs) and Data Privacy Framework safeguards.

Liability Limitation: AutoFloLabs cannot guarantee the data security measures of third-party processors (Google/Meta) beyond our own configuration settings.

8. Your Rights (GDPR & CCPA/CPRA)

8.1 Right to Withdraw

You may toggle off Marketing/Analytics cookies at any time.

8.2 Global Privacy Control (GPC)

Our website recognizes standard GPC signals from compliant browsers as a valid request to opt-out of tracking.

8.3 Data Access

You may request a log of your consent history by contacting our Privacy Officer.

9. Updates to This Policy

We reserve the right to amend this policy at any time to reflect changes in legal liability or technology. The "Last Updated" date at the top of this page indicates the current active policy.

10. Contact Information

For technical disputes regarding cookies or consent logs: